Ideas That Shape
Better Environments
How LEED Certification Increases Commercial Property Value by Up to 31%
Green building certification is no longer a nice-to-have. For commercial developers across the United States, LEED-certified buildings are commanding premium rents, attracting institutional tenants, and closing faster. We break down the data and what it means for your next project.
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Why US Real Estate Developers Are Switching to Salesforce in 2025
Spreadsheets and email chains are costing developers deals. We look at how purpose-built CRM systems are transforming real estate sales pipelines and what to look for when choosing a platform.
5 Digital Marketing Strategies That Work for Architecture Firms in 2025
Most architecture firms are invisible online. We share the exact paid and organic strategies we use for our clients to generate consistent, qualified inbound leads from US markets.
The Convergence of Architecture and Technology: What Developers Need to Know
The line between a building and a technology platform is disappearing. Smart buildings, IoT integration, and AI-driven design tools are reshaping what clients expect from their architecture partners.